Learn how to oppose something loudly and effectively.
Show up. Have a planned response in place well before the event takes place. Be ahead of the story, not road kill. Last minute cabinet meetings aren’t a good look.
Don’t be one of the last jurisdictions to haul U.S. booze off the shelves. It looks like you’re not serious or not paying attention.
Attempt to construct a broadly-based coalition. Think about that before the knee-jerk rejection of a demand to recall the Saskatchewan Legislature.
Lastly, and this pains me greatly…be more like Doug Ford.
Ford and his Comms shop are killing it. They are consistent, on message, relevant and as such, are making a difference.
Give this guy a call, and ask for some help.
Properly played, Saskatchewan Potash can be bigger than Justin Bieber and Meghan Markle.
If it’s one thing Americans understand it’s food and the need for a ready and inexpensive supply.
Just look at what’s going on with eggs.
Saskatchewan can be the story. But you have to know what you’re doing.
Ian Hanna 